Showing posts with label Learning. Show all posts
Showing posts with label Learning. Show all posts

Wednesday, 10 July 2019

Hindi is losing its stature among millenial kids and parents are to blame too!


With around half a billion native speakers, Hindi is one of the most widely spoken languages in the world. Even though it is quite common in North India, a large section of the population can speak it well but find it difficult to write in it. This stands true for kids as well, most children today speak in Hindi with their friends and at home but when it comes to writing in the language, it becomes surprisingly hard to pen down words and expressions. It is a pain-area for parents also, because they find it challenging to teach the language to their kids and search for Hindi tutors. A survey conducted by iChamp also showed that Hindi is a big challenge for students in metros.

Hindi’s stature as a language that connects a majority of people in India has also taken a toll. Globalization has opened up a lot of opportunities and English has come to be the most important language of the century. Hindi-speaking masses are looked down upon owing to a rather unpopular opinion that it signifies a sense of backwardness while English gives a sense of superiority and high-class. But that shouldn’t stop us from learning a language that has historical and cultural roots in our country and helps us connect with most of them.

The following are a few reasons why children today are weaker in Hindi -

Script is different from most Western languages
The Hindi script appears similar to the Arabic style of writing and is often considered difficult because the characters are quite unique, and kids require some time and practice to master their strokes and lines unlike the English alphabet.

Grammar is tough
Many kids complain about Hindi grammar as it is confusing for them because they are learning English also. In English, they learn the format SVO (Subject+Verb+Object) while in Hindi it is SOV (Subject+Object+Verb) and the gender usage in Hindi requires extra efforts as well. One of the biggest reasons is that parents themselves have forgotten Hindi grammar and are not capable of teaching kids. This leads to kids not being very comfortable with Hindi from a very early age itself.

Reading is now limited to English
Reading in Hindi has also gone down substantially. In a typical middle class family in urban india, from newspaper to magazines, hoardings on roads, signage on top of shops – everything is in English. Kids are not exposed to hindi at all in their day to day life.

Emphasis on English
Hindi may be India’s most widely spoken language, but the language of the government and business is resolutely English. Parents often emphasize more on English as they think their kids would do better in life if they become fluent in the global language early. Another reason is that Hindi speaking people are often looked at as inferior and English has come to denote class and elitism which is why most urban parents want their kids to speak in English even at home and when communicating with them.
Hindi is not “cool” anymore, as far as the younger generation is concerned, Hinglish is considered a more viable option.

 But we should understand that in today’s time, being multilingual is more beneficial. Research has shown that learning multiple languages challenges the brain and improves cognitive and social-emotional development. This is why there is a need to emphasize and focus on other languages including Hindi for your kids.

Reasons alone cannot constitute solutions so here are some tips to help improve Hindi for your kids -

  1. Hindi grammar may not be easy to grasp at once. But you can make it fun for your child by giving Hindi worksheets for practice after school.
  2. Multilingual children may get confused with gender usage or other conflicting grammar concepts if they don’t use the Hindi language on a regular basis. Explain the differences by answering your child’s queries with patience.
  3. Encourage Hindi conversations and get good Hindi comics for reading and also read them bedtime stories from Hindi story books.


Monday, 9 April 2018

Karunya Institute of Technology and Sciences to organise The Coimbatore Digital Summit 2018


Coimbatore, Tamil Nadu - April, 8 April 2018 - Karunya Institute of Technology and Sciences will hold The Coimbatore Digital Summit on 10th April 2018. The theme of the Summit is Think Big | Execute Smart | Deliver Growth. 

The Summit will talk about how to breathe life into computerized vision as a client driven system that conveys genuine outcomes for business and furthermore how to execute these plans with the correct blend of ability, advances, projects, and accomplices.

There will be an inaugural session and three panel discussions: The First Panel dialog on "Showcasing Strategy Supercharged; Charting a Course for Success in a Rapidly Changing Digital World". The Second Panel dialog is on "Content Marketing in a Post-Text World". The Third Panel dialog is on "Showcasing in the Fake News Era". The event will witness several renowned speakers like Mr. Rob Peck, Director - Client Services, O3M Directional Marketing; Mr. Faheem Ahmed, Founder and CEO, BYT Social; Mr. RBU Shyam Kumar, President, Cornerstone – Channel Channelizers; Mr. Sorav Jain, CEO, echoVME; Mr. Rohit Uttamchandani, Head - Digital Advertising & Content Marketing, Social Beat; Ms. Arunima Singh, Practice Lead-Digital and Social at Adfactors PR; Mr. Logesh Kumar, CEO, Infozub; Mr Chiranjit Deb, CEO , BigWig Media pvt Limited.

Go Digital is the popular expression that is changing organizations, families, government and the whole society. Online business and advanced advertising are causing disturbance in the exchange, trade and Industry. Shopping centers and substantial retailers are missing out to the online business wave. The gathering will give a stage to talk about and gauge the fate of instruction, industry and society as a rule because of the advanced breadth as said by Dr M.j .Xavier, Dean, School of Management, Karunya Institute of Technology and Sciences, Deemed to be University, Coimbatore.

The conference will unite Influential Leaders, Policy Makers, Eminent Digital Media Practitioners and Key Stakeholders to make an unparalleled stage for trade of exchanges. The representatives to the meeting should incorporate MD's; CEO's; CMO's; Marketing Heads; Advertising Heads; Sales Heads; Strategy Heads; Brand Heads; Public Relation and Communication Heads; Digital Marketing Professionals; Social Media Professionals; Digital Marketing Enthusiasts; Media Professionals; Academicians; Students; and so on.

The event will be followed by distribution of Digital Excellence Award 2018. This honor praises business brilliance and advancement in the field of computerized innovations over a wide scope of controls, making it the just a single of its kind in India. The honor classifications might include: Digital Marketer of the Year (business astute): Airline; Automobile; Bank; Consumer Durables; E-Commerce; Education; Fashion; Film; FMCG; Food and Beverages; Healthcare; Hospitality; IT/ITES; Manufacturing; Mobile Operator; Mobile Handset; Travel; Tourism; Real Estate; Retail; and so forth | Social Media Agency of the Year | Digital Agency of the Year | Digital Campaign of the Year | Integrated Campaign of the Year | Digital Innovation of the Year | Digital Marketer of the Year (singular honor) | App of the Year | Website of the Year| web based business Website of the Year | Digital Brand of the Year | Digital Marketing Company of the Year.

The event organised by Karunya University will be one such big event that will be held in Coimbatore. This digital event is powered by Mediabytes. For further information visit the Mediabytes website (
http://www.mediabytes.in/).

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